INDUSTRY
Retail
Shop Us Forward is a unique company that acts as a bridge between social enterprises and buyers, with a core mission of helping those in need.
Founded in 2015, they curate and promote products from various social enterprises, ensuring that purchases made through their platform have a positive impact on society and communities.
As Shop Us Forward began to gain popularity and support, they faced challenges in managing their growing business efficiently.
This case study explores how AcmaSoft, a leading software solutions provider, played a pivotal role in helping scale its operations, streamline processes, and achieve its objectives.
Challenge
Despite its great purpose, Shop Us Forward encountered significant difficulties in reaching its target audience and properly articulating the value of its offerings.
Their previous website lacked a user-friendly interface, mobile adaptability, and engaging content that could effectively communicate the items’ social impact.
This resulted in low online visibility and a high bounce rate, making it difficult for potential purchasers to discover and support these social entrepreneurs.
Solution
In a strategic move to address the prevailing challenges and elevate its digital footprint, Shop Us Forward made a significant decision to collaborate with AcmaSoft.
With a proven track record of empowering enterprises with ingenious web solutions, AcmaSoft emerges as the perfect ally for driving Shop Us Forward’s mission of growth and enhanced online presence.
Approach
AcmaSoft started by analyzing Shop Us Forward’s website and understanding its target audience, goals, and unique selling propositions.
Based on their findings, they developed a thorough website renewal strategy centered on the following important areas:
- User Experience (UX) Design
- Content Strategy
- E-commerce Integration
- Social Media Integration
The Results
AcmaSoft was instrumental in Shop Us Forward’s journey to a more powerful and effective online presence.
The website renewal process increased not just their online presence but also their potential to connect social companies with socially conscious shoppers.
Shop Us Forward effectively transformed its website into a strong platform for social change by cooperating with AcmaSoft, reinforcing its commitment to empowering those in need.
Technologies Used
Designed with HTML, CSS, Ajax, CakePHP, WordPress, jQuery & Ajax, PHP, MySQL, and WooCommerce, this website exemplifies modernity and responsiveness.
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Ajax
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CakePHP
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Html
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jQuery & Ajax
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Mysql
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PHP
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Responsive
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Woocommerce
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Wordpress
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