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INDUSTRY

Health & Fitness

Protein Plus More is a thriving online platform that specializes in providing a wide range of high-quality proteins and supplements for health enthusiasts and fitness aficionados.

As a leading player in the health and wellness industry, they sought to enhance their digital presence and optimize the shopping experience for their diverse customer base.

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Goals & Objectives

Protein Plus More aimed to achieve several key objectives through their collaboration with our team. Their primary goals included:

1. Revamp User Experience: Create an intuitive and user-friendly platform that simplifies the product discovery and purchasing process for customers.

2. Enhance Product Showcase: Display their extensive product catalog in an engaging and organized manner, making it easier for customers to find and select products.

3. Optimize Mobile Experience: Ensure seamless navigation and functionality across various devices, particularly mobile phones.

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Challenge

Protein Plus More faced a set of challenges that were hindering their growth and customer satisfaction:

  • Complex Product Range: Organizing & presenting products cohesively was proving to be a challenge.
  • Limited User Engagement: The previous website lacked interactive features, resulting in reduced user engagement.
  • Mobile Responsiveness: The existing platform wasn’t fully optimized for mobile devices.
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Implementation & Execution

We collaborated closely with Protein Plus More throughout the development process:

  • Collaborative Planning: Client discussions unveiled brand identity, target audience & vision.
  • Iterative Design: Crafted wireframes & prototypes, fine-tuning based on client input for a perfect fit.
  • Seamless Development: With advanced tech, we built a secure, high-performing backend and frontend for seamless operation.

Results Achieved

The successful partnership between Protein Plus More and AcmaSoft stands as a testament to the transformative power of thoughtful design and strategic development.

By addressing the challenges and aligning the platform with user needs, we achieved exceptional results, enhancing user engagement, conversions, and overall brand perception for Protein Plus More.

The transformation of Protein Plus More’s online platform yielded outstanding results:

Enhanced User Experience: The revamped platform’s intuitive design and interactive features led to increased user engagement and longer session durations.

Improved Conversions: The streamlined shopping process and personalized recommendations contributed to a notable boost in conversion rates.

Mobile-Friendly Success: The fully responsive design led to an enhanced mobile experience, driving higher traffic and engagement from mobile users.

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Technologies Used

This website is built with CakePHP, CorelDraw, Ajax, PHP, and WooCommerce, and featuring responsive design.

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    Ajax

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    CakePHP

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    CorelDraw

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    PHP

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    Responsive

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    Woocommerce

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